Your website can be one of two online presences, the first as a place for information, working as an addition to your marketing collateral. The second as a proactive sales tool that works to bring clients and opportunity to your business.
In the first a passive site, Search Engine Optimisation (SEO) is less important as you will point your clients through other marketing means to your website, where they will be able to read more about your business and its service or products.
The second requires a more strategic approach and while alone the website is not an ONLINE STRATEGY it is there to create opportunity. To allow this to happen the website needs to easily found when users type into search engines relevant keywords and phrases. The search engines index your site and when required bring it to the user’s phone, tablet or computer. To achieve that there is a method to tagging images, adding the right words and phrase and using the right tools and code to highlight certain parts of your content that conforms with good SEO practice.
As part of our design we do this for all websites up to 4 pages for you. We then explain how you can look after this your self.